The Franchise Fix: 12 Keys to Make the Most of your Franchise

 

There is a big confusion in the franchise world: franchisees believe that when they acquire the rights to duplicate a brand, they will receive everything they need to be successful. The reality is they only get one part of the formula. This causes unfulfilled expectations, constant frustration, tremendous struggle, hard work, and sometimes sadly, even failure.

But there’s a way to fix that to make the most of these businesses. I have found that there are 12 keys to being a successful franchisee. And I have portrayed them in The Franchise Fix, a book that collects my 30 plus years of experience in this industry, working with franchisors and franchisees and running operations, units, and brands.

Do you want to discover those best practices and how applying them can help you obtain financial and time freedom

How The Franchise Fix was born

After a 25-year career in the franchise world, I wanted to take a sabbatical and then go back into the corporate world to...

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Dear Franchisee: You are not alone! Learn here how The American Franchise Academy™ can help you!

The American Franchise Academy mission is to share knowledge, tools and resources so that business owners and franchisees can make their entrepreneurial dreams come true. And we have done that for many of our clients, and on this blog post, I want to share who are we and how we can help you too!

Our History and Purpose

I am a 30-year veteran in the franchise industry, and I worked from the very bottom of the organizational structure to the very top. I have experience in global SMB 500 brands like Domino's Pizza, Popeyes and Olive Garden running operations in company units, multistate ones, and helping master franchisees around the world open new markets.

I have also worked in corporate headquarters, collaborating directly with CEOs. All of these helped me build relationships with successful top-performing franchisees and franchise owners. After 25 years, I took a little sabbatical. But then, people started to reach out to me for help and guidance for their business.

It didn’t...

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7 Responsibilities of a District Manager

One of the biggest challenges of new district managers is not knowing what responsibilities they have. It’s a vicious circle: if they lack this clarity, they’ll work extra hard not only on what they have to but on duties that don’t belong to them. In consequence, they may neglect some important tasks that would produce the results their district needs.

It doesn’t end there. Not only are they're not achieving their goals and responsibilities; they’re getting frustrated. The sum of these may hurt your operations and efficiency.

Don’t let this happen to your district manager or your business! Make sure these seven critical responsibilities of a district manager are fulfilled so that they can be successful, reach their goals, and, in turn, help your business thrive.

Do you know what’s the average franchise profit percent you can make? Read this blog post to find out!

  1. LEAD

When it comes to the responsibility of leadership, district managers...

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The Six Roles of a Multi-Unit Franchisee

When you decide to leapfrog to a multi-unit organization, your role as a franchisee evolves. It’s natural: you go from operating one unit, where you are the sole manager and you make all the decisions on your own, to being a leader of a growing organization, with multiple stores, different teams, and particular challenges that will need the design of certain strategies to get solved. But, at the same time, you can’t do all of these on your own.

The transition may be hard for some. In fact, one of the questions that my clients often ask me is: What is my role as a multi-unit franchisee? To help you avoid confusion and know what to delegate and what you should take under your responsibility, take note of the six particular roles that you have to play in your organization.

1. The Developer

When you invest in a franchise, the brand provides you with different processes and operations manual to help you duplicate the brand which I call the Brand Systems, but that’s only...

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When to add a District Manager to your Organization

Going multi-unit is the fastest way to obtain financial and time freedom, and have a sustainable business. If you choose this path, eventually you won’t be able to do everything on your own and you’ll need to delegate tasks. That’s when a district manager can help you.

Taking this step won’t be easy: you’ll go from running your operations directly to giving someone else the responsibility of your overall business. So, you have to be certain of when it is the right time to bring this professional to your company to help you scale your operations

Before hiring a district manager, consider these 5 factors

To help you with the transition, here are five considerations you need to analyze:

1.  The size of your business

How many units should you have to hire a district manager? There’s no right answer for this question because it depends on how many units you have now, how much you’ll want to grow, and your cash flow.

If your goal is to...

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Tips for hiring the most challenging job in retail

district manager people Jun 21, 2021

I remember back in 2004, I had 63 restaurants in three states, and seven district managers under my responsibility as a Corporate Operations Director for an S&P 500 global franchise organization. The region was underperforming, so we took over and implemented systems and processes to improve and elevate the area.

When the first vacancy in the district manager position opened, we had difficulties finding the right person because this is the most challenging job in our industry. Why? Having this job takes a lot, both physically and emotionally. Think about it! On one hand, the position implies the management of multiple units, which is no walk in the park.

It’s not the same to manage and supervise one unit and work with only your team every day, with a clear schedule, clocking in and clocking out, than to oversee multiple units. Many the times, these locations are far away from each other, and each store has specific needs and challenges, as well as diverse groups of people...

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